PREPARED FOR CAPITOL COMMUNICATIONS

Capitol Communications, You Win on Message. Pain Point Shows You What Voters Are Actually Living Through.

Give Pain Point a district and an issue focus. We activate the geography, collect sourced constituent stories, and hand your strategists local intelligence they can act on — a capability you can bill your campaigns for.

A 30-day district pilot starts at $12,500, including a $5,000 activation budget.

Why We're Reaching Out to Capitol Communications

We Read Your Site First. Then We Built This.

We Have Decades Of Experience Perfecting The Math Behind Winning.

Under the work you already sell

Strategy, media, creative, research — Pain Point is the sourced local-issue layer beneath all of it.

A new billable line

One successful district pilot becomes a capability you run across the book and bill your campaigns for.

Usable output, not raw feeds

Organized findings, issue clusters, geographic patterns, and a source trail — assessable in minutes.

How Pain Point Works

From Local Problem to Sourced Intelligence

Every story is organized by geography, checked against available public data, and turned into output a strategist can assess quickly.

1

Activate the Geography

You select the district, race, geography, and initial issue areas. Pain Point deploys the approved activation budget to generate qualified constituent participation.

2

Capture the Story

Residents submit structured experiences through the Pain Point intake.

3

Organize the Signal

Submissions are categorized by geography, issue, urgency, recurring theme, and supporting details.

4

Verify What Can Be Verified

Pain Point checks relevant claims against available public and government information and documents supporting sources.

5

Deliver Strategist-Ready Intelligence

Your team receives organized findings, source trails, geographic patterns, and recurring issue intelligence.

What Your Team Gets

Not Another Dashboard. A Working Intelligence Product.

How Your Firm Makes Money With It

Add a New Billable Capability Without Building a New Department.

Pain Point can operate behind the scenes as part of your research, strategy, communications, or creative workflow. You keep the client relationship. We provide the intelligence infrastructure.

Use It Internally

Your strategists use Pain Point findings to strengthen existing client work.

Bundle It

Include district intelligence inside a broader strategy, media, research, or communications engagement.

White-Label It

Offer a branded or behind-the-scenes intelligence capability to selected campaigns.

One successful district pilot can become an agency-wide capability across multiple races.

Why This Is Different

Complements the Research You Already Run.

Pain Point is designed to complement existing research, not replace it.

Traditional inputPain Point adds
PollingIndividual issue experiences and supporting context
Social listeningStructured intake and geography
Field reportsVerification workflow and source documentation
News monitoringFirst-person submissions and issue clustering
Voter dataReal-world problems layered onto geography
Focus groupsContinuous collection rather than one-time sessions
Pilot Offer

Start With One Race. Prove It in 30 Days.

$12,500 starting engagement
$7,500
Pain Point intelligence / service fee — setup, intake configuration, monitoring, verification, analysis, reporting, results access
$5,000
Minimum district activation budget — client-funded, used to recruit qualified constituent participation in the selected geography
Request a District Pilot

Activation budgets are deployed into the geography selected by the client. Results vary by district, issue, platform, and audience; Pain Point optimizes for qualified participation rather than raw clicks, and does not guarantee a fixed number of submissions from a fixed media budget.

FAQ

Straight Answers.

Is Pain Point polling?
No. Pain Point is not a scientific polling product. It is a constituent-story and local-issue intelligence system that complements research.
Is every submission treated as fact?
No. Submissions are signals. Pain Point distinguishes between what a person reports, what can be supported by external data, and what remains unverified.
Do you guarantee a number of stories?
No. Acquisition varies by district, issue, platform, timing, and budget. Pain Point optimizes the activation campaign for qualified participation.
Does our team need to learn a new platform?
No. The initial pilot is a managed service. Your team can receive briefs, exports, and results access without operating the underlying system.
Can we use this for multiple campaigns?
Yes. Multi-race agency pricing is quoted separately.
Can this be white-labeled?
Potentially. White-label and agency partnership structures are discussed after the initial pilot or during an agency-level engagement.
Start Here

Pick the Race. Pick the Geography.

Tell us the market and what you'd want Pain Point to investigate. We'll come back with a scoped pilot or a 15-minute walkthrough.

Capitol Communications — Pick One Race. Prove It in 30 Days.

Start with one district and a 30-day test. If the intelligence adds value, expand it across the rest of the book.

Build a 30-Day District Pilot